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Mascottes

A way of story-telling

What started as a one-off, fun gimmick in the iOS app, quickly grew out to a fullblown narrative for messaging on all platforms. Each platfrom has now a dedicated mascotte that tells the user about onboarding, alerts and hides in the occasional easter-egg.

The Lineup

Hammy - iOS
Carmen - Android
Darwin - Web

Some Variations

In the wild

A lighter background shade is combined with alpha transparency in the UI to make them fit nicely together.

iMessage Sticker Pack

The “Yelp Stickers” app features Hammy the hamster, our iOS mascot, as well as Yelp star ratings. Download the sticker pack from the App Store to start using these fun iMessage images.

And yes, a Halloween Costume ¯\_(ツ)_/¯